Learn how to green your business with the help of one of the UK's leading corporate activists. Running a sustainable business doesn't mean that you can't make a profit. In this inspiring book, readers that own businesses of all sizes will learn the value of pursuing ethical policies through the journey of the author's quest to "do it right". Inside the pages of this sustainable business book, you'll find: - Expert advice on practical ways that businesses can help reverse climate change and promote social justice while generating a profit - Chapters addressing plastics, responsible supply chains, the impact of COVID-19, and building a legacy that inspires the next generation - Real-life examples from Iceland's ongoing quest to be sustainable give insights into leadership and sustainable business In the face of global warming, companies are moving towards more eco-friendly business practices and embracing their corporate social responsibility. The Green Grocer explores how one business owner did just that. Richard Walker, who owns a GBP3bn supermarket chain, Iceland, is disrupting this critical sector with his own brand of corporate activism. From restricting single-use plastic to eradicating palm oil from products in his supermarkets, he explains how you too can make genuine progress on sustainable initiatives while being realistic about profit margins, and obligations to customers and employees. This intimate, challenging, and encouraging book, offers clear-sighted experience and inspiration for any business, whether a large corporation, a start-up, a kitchen-table entrepreneur, or a sole trader, to make a difference.